Components of Search Optimization
Search Optimization – Why do search engines love blogs? Why is it often easier to get a blog ranked high in the search engine results than a regular website? These questions will be answered in this article. You need to do use the same optimizing techniques for your blog posts than for a regular website. Here are a few things you can do to ensure a top ranking for your blog,Browse this site listing about guide to better anchor creation for sites.
Search Optimization Component #1
On every page of your blog, there should be a navigation bar. This will link all your pages together as well make your blog site more searchable. All the previous blog posts should be accessible easily.The search engines do something called “spidering” of websites and blogs. This is the way they look at content and report back to the engine with the most relevant sites on certain topics. That navigation bar mentioned above helps here, too.
Search Optimization Component #2
You’ve probably heard it over and over again that one of the best and most effective ways to get high positions in the search engines is to get a lot of high quality and relevant sites pointing back to your site. But, that’s just part of the SEO equation.It’s not good enough just to thousands of backlinks, but you need your keyword anchor linked to your site to maximize your search optimization efforts. And the more of those relevant site links your have with exact anchor text of your keywords, the higher you will rank compared to your competitors.
Here are a few ways of getting more backlinks to your site:
– article and video marketing
– social bookmarking your articles, web pages
– submit to RSS directories
– submit to software directories
– forum postings using your signature file
– post to your blog using trackback links
– build Squidoo and Hubpages
– submit your site to reputable directories etc.
Search Optimization Component #3
Keyword/phrase optimization is the biggie. Once you find your keywords for a specific blog post, they need to appear in the text at about 3% density. With the average sized blog post at 300 words, that’s only 9 mentions or less. Don’t over use the keyword or the text will not read naturally and flow properly.Ultimately the goal of search optimization is to be found for many keywords phrases. By getting your linking strategy in place and optimizing your keywords correctly your search optimization campaign is sure to be successful. So, to conclude if you want your online business to be successful search optimization is essential.